Celebrate Women’s Month at the BEAUTYVERSE in SM MOA
Happy International Women’s Month to all the ladies out there! To make this month extra special, SM Mall of Asia launched the MOA BEAUTYVERSE, a pop-up space featuring interactive beauty stations and brands, masterclasses, and more.
BEAUTYVERSE is an immersive beauty playground with an exciting lineup of activities to celebrate femininity, empowerment, and self-expression. SM MOA hosted a special kick-off event last March 8, 2025 at the Main Mall Atrium. Beauty editor and content creator Belle Rodolfo shared her journey of staying true to herself, what it’s like growing up “morena”, supporting other creatives, and taking connections offline.
Renowned makeup artist Ting Duque gave insider beauty tricks in a special masterclass sponsored by GRWM Cosmetics.
The BEAUTYVERSE Passport Experience allows guests to join fun interactive activities such as the Charms Bar and Bag Tag station, where they can create personalized keepsakes.
Aside from beauty treats, SM MOA served coffee and croissants from the famous Cebu-based 5G Coffeehouse, desserts from Pinkberry Yogurt and Mochi Creme, and delightful bites at the Graeze Charcuterie Wall.
A Beauty Haven with Your Favorite Brands
SM Mall of Asia brings together some of the most sought-after beauty brands which champion self-expression and confidence at the BEAUTYVERSE Fair from March 8 to March 15, 2025, from 10am to 10pm daily at the Main Mall Atrium.
Elevate your beauty routine with the hottest products from Absidy, Barenbliss, BLK, GRWM, Happy Skin, Ready Set Glow, The Kind Collective, and Vice Cosmetics and trends, all in one place! Immerse yourself in a world where beauty is playful, limitless, and uniquely yours.
And while you’re indulging in your beauty shopping spree, why not take a moment to relax and unwind? Connect with friends, fellow beauty enthusiasts, or simply treat yourself to a break with a delicious cup of coffee and pastry from the 5G Coffeehouse, the famous croissant haven from Cebu. Available exclusively throughout the fair, savor their selection of freshly brewed coffee paired with mouthwatering pastries that are as irresistible as your new beauty products!
