Content That Converts: Empowering Filipino Entrepreneurs Through Video
In a fast-changing digital economy, content is no longer optional — it’s essential.
Recognizing this shift, House Creatives, the video marketing agency led by Darbie Kim Estrebilla (better known as Real Talk Darbs), is launching a high-impact business summit on July 12, 2025, at Halls A & B, Space at One Ayala, Makati.
Titled “Content That Converts: Amplified,” the event aims to equip Filipino entrepreneurs, freelancers, and creators with powerful tools to thrive online using video. With content consumption at an all-time high and attention spans at an all-time low, the summit addresses one crucial question: how do you make content that doesn’t just go viral, but drives real business results?
The one-day summit gathers the country’s most respected names in business, branding, and content creation. Headliners include thought leaders Francis Kong, Chinkee Tan, and Russ Juson, alongside a new generation of digital mentors such as Lady Boss, The Almighty Bro, and Keith Nevado. From trust-building techniques and viral video strategies to AI-powered content workflows, the event covers the full spectrum of what it takes to convert attention into action.

What sets this gathering apart is its commitment to SMEs. While most marketing events focus on large brands, this summit puts the spotlight on small and medium businesses — the backbone of the Philippine economy — and gives them a clear roadmap to stand out in the crowded digital space.
For entrepreneurs navigating today’s online landscape, content that converts is not just a trend — it’s a survival strategy. The knowledge shared at this event can mean the difference between being overlooked and becoming unforgettable.
This is more than a seminar — it’s a movement.
If you’re a business owner ready to grow your brand, a content creator wanting to level up, or a professional looking to build influence, this is your moment.