Whenever I pass by Watsons, I find something essential for my beauty and health needs, such as vitamins, makeup and snacks. It’s always fun shopping at Watsons because of an array of products to choose from. Recently, Asia’s health and beauty retailer giant, celebrated its 20th anniversary in the Philippines with the opening its 1,000th store in the country.
Spanning almost 1,000 square meters, the new flagship store is the biggest Watsons store in the country. It showcases the most comprehensive array of health and beauty products in an engaging way that will take the shopping experience to the next level.
A new standard for O+O retail
To respond to the customers’ needs, Watsons’ new flagship store is not only designed to offer a modern and stylish shopping environment, but also create an immersive and interactive O+O experience for its customers.
This new Watsons store is a model for the future of beauty shopping with special discovery areas. There’s a Skinfie Lab, a skin analysis tool that creates personalized skincare recommendations based on selfies. The tool, which is also housed in the Watsons app, is able to detect a range of facial attributes from a customer’s selfie, including acne, fine lines, pigmentation and overall skin condition. Meanwhile, makeup lovers can use ColourMe Virtual Makeup try-on to experience hundreds of lipsticks, mascara, eye shadow, brow, and foundation products.
To inspire its customers to live a sustainable lifestyle, Watsons offers over 1,500 Sustainable Choices products under Clean beauty, refill packs, better packaging, and better ingredients for customers so that they can contribute to create a better world. Watsons has also mobilized its customers to create a bigger impact with community programs such as sponsorship of free corrective surgeries for cleft children under “Give-a-Smile” is targeted to empower 3,300 families in the Philippines by 2030, and the “Alagang Pangkalusugan” community medical outreach program will likewise be supporting 20,000 people with free medicine in the coming years.
The celebration activities will continue throughout the year as Watsons shows appreciation to customers, partners, and colleagues through the #WeLoveYou1000Ways campaign. There will be member-exclusive benefits and special offers, both offline and online to show the brand’s appreciation to loyal customers of Watsons Club.
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Visit the biggest Watsons store located at The Block, SM City North Edsa in Quezon City. The new flagship store joins 8,000 Watsons stores across 15 markets in Asia and Eastern Europe.