PAL Mabuhay Miles and SMAC Launches “Shop To Fly, Fly To Shop” Promo

Many countries are relaxing their entry protocols, making it easier for tourists to travel for both leisure and business. People have started going to the malls, enjoying both dining and shopping just like pre-pandemic. We’re also thrilled to share our recent trips to Coron and Boracay in summer.

One of the most memorable trips we had as a couple was in Hokkaido, Japan back in 2019. It was a comfortable flight to Hokkaido via Philippine Airlines. We spent a week in Hokkaido exploring Sapporo and nearby cities.

Philippine Airlines Flight to Sapporo
Sapporo Tower Japan

As Philippine Airlines continues to fly forward and strategically introduce new innovations designed to elevate their customers’ experience, its enduring frequent flyer program, Mabuhay Miles, announces a momentous partnership with SM Advantage Card (SMAC) that will make traveling and shopping extra rewarding. PAL Mabuhay Miles and SMAC, two of the country’s longest-running customer loyalty programs, recently launched “Shop to Fly, Fly to Shop,” an exciting lifestyle campaign that expands the ways to earn and enjoy Mabuhay Miles and SMAC points. Now, PAL’s frequent flyers can convert their Mabuhay Miles to SMAC points and SM loyal shoppers can convert their SMAC points to Mabuhay Miles.

Fly to Shop, Shop to Fly

The partnership agreement was recently signed and sealed during an exclusive media launch at the C Lounge, Conrad Manila in Pasay City, led by PAL President and COO Stanley Ng, PAL Senior Vice President and General Counsel, Atty. Carlos Luis D. Fernandez, Executive Director, SM Food Retail Group, Herson Sy and COO of Digital Advantage Corp, Kevin Hartigan-Go.

Hokkaido Former Government

How to covert Mabuhay Miles to SMAC and vice versa:

With the “Shop To Fly, Fly To Shop” campaign, every 500 Mabuhay Miles Points can be converted to 50 SMAC Points, while every 250 SMAC points can be converted to 100 Mabuhay Miles Points. This campaign gives customers the best of both worlds – as they can fly more to any of the extensive local and international destinations covered by PAL and shop more at The SM Store, SM Supermarket, Hypermarket and Savemore, and other retail brands like Waltermart, Alfamart, The Body Shop, Uniqlo, Levi’s, SM Appliance, Our Home, Crate and Barrel, Surplus Shop, Toy Kingdom and many more. To convert SMAC Points to Mabuhay Miles, and Mabuhay Miles to SMAC points visit and

PAL SMAC Fly to Shop Shop to Fly

According to PAL President and Chief Operating Officer Stanley Ng, “PAL Mabuhay Miles continues to evolve as a pervasive lifestyle program that offers everything that makes the Heart of the Filipino beat – travel, shopping, dining, and more. We continue to find ways for earning Miles to be part of everyday life. Our partnership with SMAC is key to achieving this goal. We are delighted to co-create this innovative offering with SMAC and offer greater value to both our customers.”

Guilia by Casa Italia at SM North EDSA
Gelato at SM North EDSA

“We are very pleased with this partnership to further ignite Filipinos’ passion for traveling and shopping at a very crucial time, as we help push the country toward full economic recovery. This initiative promotes further engagement and customer delight to both SM shoppers and PAL flyers. Mabuhay Miles members can enjoy their earned miles beyond travel-related activities and SM Shoppers can now fly with their SMAC points convertible to PAL Mabuhay Miles,” Digital Advantage Corp. Chief Operating Officer Kevin Hartigan-Go said.

Mr. Lucio Tan gracing the occasion

Currently, there are almost 5 million Mabuhay Miles members enjoying flight and lifestyle benefits and perks. Mabuhay Miles also has partnerships with banks, hotels, cruises, travel agencies, and continues to expand its partnerships with lifestyle brands. Meanwhile, SMAC maintains almost 6 million members and the widest network of over 4,000 stores nationwide.
The “Shop To Fly, Fly To Shop” campaign is part of Philippine Airlines’ 81st anniversary offerings and its commitment to leveraging creativity and innovation in continuously delivering delight to customers and serving as the country’s flag carrier. SMAC continues to evolve and elevate its member benefits and privileges as a way of thanking and rewarding its most loyal customers.

C Lounge, Conrad Manila

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Now, it’s time to check on our Mabuhay Miles and SMAC points! More shopping and traveling, more points to earn. Indeed, this is an exciting news for travelers and shopaholics.

Marjorie Uy

Marjorie Uy is the wifey in the tandem. She is passionate about food, recipes, cook books and dessert is her favorite part of the meal! She's a coffee person. She loves to cook and has collected recipe books for more than 15 years now; the latest is entitled "Everything Peanut Butter" Jonel gave her on their wedding day. She used to work as a Civilian Nurse in a military hospital and as NCLEX Coach for a U.S based company. Today, she's a full-time housewife and blogging become her hobby.

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